Browsing by Author Srinakharinwirot University. Faculty of Business Administration for Society

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Issue DateTitleAuthor(s)
30MARKETING MIX ON CUSTOMER PERSPECTIVES AND SERVICE QUALITY AFFECTING CONDOMINIUM RENTAL DECISION MAKING  IN SAMUTPRAKARN PROVINCETHANAPHAT SAELEE; ธนพัฒน์ แซ่ลี้; Atchareeya Saknarong; อัจฉรียา ศักดิ์นรงค์; Srinakharinwirot University. Faculty of Business Administration for Society
20MARKETING MIX ON THE PERSPECTIVE OF CUSTOMER RELATED THE PURCHASING INTENTION OF WORKING-AGE EMPLOYEES VIA ELECTRONIC COMMERCE WEBSITES FOR CONSUMER PRODUCTS IN THE BANGKOK METROPOLITANPATHUMPORN CHINNAWONG; ปทุมพร ชินวงค์; Nak Gulid; ณักษ์ กุลิสร์; Srinakharinwirot University. Faculty of Business Administration for Society
19MARKETING MIXS AND SERVICE QUALITY TOWARD CONSUMER BEHAVIOR TREND IN TESCO LOTUS IN BANGKOK METROPOLITAN AREATHANCHANOK KRISAMUT; ธันย์ชนก ไกรสมุทร; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
19MARKETING MIX RELATED WITH HERBAL BALM BUYING BEHAVIOROF CHINESE TOURISTSNICHA THEERATAWATKUL; ณิชา ธีรธวัชกุล; Paiboon Archarunkroj; ไพบูลย์ อาชารุ่งโรจน์; Srinakharinwirot University. Faculty of Business Administration for Society
15MODEL OF SERVICE QUALITY FOR  THE  PEARL MILK TEA  BEVERAGE  BUSINESS  FOR GENERATION Y  IN BANGKOK.PAWEENA PANITCHAIKUL; ปวีณา พานิชชัยกุล; Thitinan Chankoson; ธิตินันธุ์ ชาญโกศล; Srinakharinwirot University. Faculty of Business Administration for Society
20MOTIVATION AFFECTING THE PERFORMANCE EFFICIENCY OF PRACTITIONER LEVELS IN SRINAKHARINWIROT UNIVERSITY PRASANMIT IN BANGKOKKORNKANOK PORNPRADIT; กรกนก พรประดิษฐ์; Rasita Sangboonnak; รสิตา สังข์บุญนาค; Srinakharinwirot University. Faculty of Business Administration for Society
19MOTIVATION AT WORK AFFECTING JOB ENGAGEMENT AMONG EMPLOYEES OF MULTINATIONAL COMPANIES IN THE BANGKOK METROPOLITAN AREA: CASE STUDY OF THE PETCHBURI ROAD, ASOKE, RATCHADAPISEK AND RAMA NINE AREA                 USAWADEE BOONHOON; อุษาวดี บุญหุ่น; Paiboon Archarunkroj; ไพบูลย์ อาชารุ่งโรจน์; Srinakharinwirot University. Faculty of Business Administration for Society
17MOTIVATION FACTORS INFLUENCING THE JOB SATISFACTION OF COMMERCIAL BANK EMPLOYEES IN THE BANGKOK METROPOLITAN AREATHANITA RAKTHAI; ฐานิตา รักไทย; Yanapol Sangsunt; ญาณพล แสงสันต์; Srinakharinwirot University. Faculty of Business Administration for Society
17MOTIVATION INFLUENCING ON TRAVELING BEHAVIOR ON AYUTTHAYA HISTORICAL PARK IN AYUTTHAYA PROVINCEWORAYA KRITSANAMONLTEE; วรญา กฤษณะมนตรี; Nak Gulid; ณักษ์ กุลิสร์; Srinakharinwirot University. Faculty of Business Administration for Society
15MOTIVATION, PERCEPTION OF GOVERNMENT POLICY, PUBLIC RELATIONS AND TOURISM IMAGE INFLUENCING THE TRAVELLING DECISIONS ON  CULTURAL TOURISM IN ANGTHONG PROVINCECHAVAKORN SRIRACHA; ชวกร ศรีราชา; Wasan Sakulkijkarn; วสันต์ สกุลกิจกาญจน์; Srinakharinwirot University. Faculty of Business Administration for Society
19MOTIVATION, SATISFACTION, AND SERVICE QUALITY FACTORS INFLUENCING TRUST IN SERVICES AND THE BUYING DECISION PROCESS IN SELECTING TRAVEL AGENCIES BY THAI TOURISTS IN GENERATION X IN THE BANGKOK METROPOLITAN AREA. WORAPORN CHAMKUM; วรภร แช่มคำ; Wasan Sakulkijkarn; วสันต์ สกุลกิจกาญจน์; Srinakharinwirot University. Faculty of Business Administration for Society
19NOSTALGIA TOURISM BEHAVIOR DERIVED FROM MEDIA EXPOSURE AND CUSTOMERS’ PERSPECTIVE MARKETING MIXES AMONG THAI TOURISTS: CASE STUDY OF KING NARAI REIGN FAIR, LOPBURI PROVINCETAMONWAN SITTHIPON; ธมลวรรณ สิทธิพล; Tanapoom Ativetin; ธนภูมิ อติเวทิน; Srinakharinwirot University. Faculty of Business Administration for Society
17PARTICIPATION BEHAVIOR IN ELECTRICAL ENERGY SAVING AMONG EMPLOYEES AT THE HIGHER EDUCATION INSTITUTIONS IN BANGKOKNAWAPHON TARACHEWIN; นวพล ธาราชีวิน; Yanapol Sangsunt; ญาณพล แสงสันต์; Srinakharinwirot University. Faculty of Business Administration for Society
21PERSONALITY TRAITS OF CONSUMERS AND BRAND EQUITY THAT RELATE TO CUSTOMER BEHAVIOR FOR 7-ELEVEN IN THE BANGKOK METROPOLITAN AREARUJIRA PANKLAD; รุจิรา ปานกลัด; SEDTAWAT PROMMASIT; เศรษฐวัสภุ์ พรมสิทธิ์; Srinakharinwirot University. Faculty of Business Administration for Society
19PRODUCT COMPONENTS AND MOTIVATION RELATED TO PURCHASE BEHAVIOR ON WHEY PROTEIN SUPPLEMENT AMONG PEOPLE EXERCISING AT FITNESS CENTER IN BANGKOK METROPOLISPITCHAYA CHOKSUPAPAIBOON; พิชญา โชคศุภไพบูลย์; Varintra Sirisuthikul; วรินทรา ศิริสุทธิกุล; Srinakharinwirot University. Faculty of Business Administration for Society
19PRODUCT FACTORS AND INTEGRATED MARKETING COMMUNICATION RELATING TO CONSUMER’S PURCHASING BEHAVIOR OF  ORGANIC  VEGETABLES FROM LEMONFARM IN BANGKOK METROPOLISUSSANEE KOOLAMARD; อุษณีษ์ กุลมาศ; Paiboon Archarunkroj; ไพบูลย์ อาชารุ่งโรจน์; Srinakharinwirot University. Faculty of Business Administration for Society
19PRODUCT FACTORS RELATED TO CONSUMER BUYING BEHAVIOR OF THAI - DENMARK MILK PRODUCTS IN THE BANGKOK METROPOLITAN AREAPATTANEE SUEBSAWANG; ภัทร์ธนี สืบสว่าง; Paiboon Archarunkroj; ไพบูลย์ อาชารุ่งโรจน์; Srinakharinwirot University. Faculty of Business Administration for Society
19PRODUCT FACTORS, BRAND EQUITY AND CONSUMER BEHAVIOR ON VISTRA SUPPLEMENTS IN THE BANGKOK METROPOLITAN AREAKANNIKA WONGCENT; กรรณิกา วงศ์เซ็นต์; Supinya Yansomboon; ศุภิณญา ญาณสมบูรณ์; Srinakharinwirot University. Faculty of Business Administration for Society
19PRODUCT FACTORS AND BRAND VALUES INFLUENCING THE SERVICE USAGE BEHAVIORS OF GENERATION Y CONSUMERS AT THE AFTER YOU CAFE IN THE BANGKOK METROPOLITAN AREA WIJITTRA TOTRONGNISAN; วิจิตรา ต่อตรงนิสาร; Atchareeya Saknarong; อัจฉรียา ศักดิ์นรงค์; Srinakharinwirot University. Faculty of Business Administration for Society
18PRODUCT FACTORS AND BRAND EQUITY AFFECTING CONSUMER TENDENCY OF BUYING BEHAVIOR ON BIOTHERM FACAIL SKIN CARE  IN THE BANGKOK METROPOLITAN AREAWIPAWEE KANGARVUT; วิภาวี คลังอาวุธ; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society