DSpace JSPUI

Subscribe to this collection to receive daily e-mail notification of new additions

Issue Date	Title	Author(s)
14	INTEGRATED MARKETING COMMUNICATION STRATEGY VIA MUSIC ACTIVITIESBY GOVERNMENT SAVINGS BANK	ARAYUT YUTITHAM; อารยุฒม์ ยุติธรรม; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
14	INFLUENCES OF DOMINO THEORY OF ACCIDENT CAUSATIONTOWARD ACCIDENT SEVERITY AMONG WORKERSOF ONE GLASS FACTORY IN SAMUTPRAKARN	NAVAPAT ANANTASILAKUL; นวพัฒน์ อนันตศิลากุล; Tanapoom Ativetin; ธนภูมิ อติเวทิน; Srinakharinwirot University. Faculty of Business Administration for Society
14	MARKETING MIX ON CUSTOMER PERSPECTIVE AND TECHNOLOGY ACCEPTANCE INFLUENCING CONSUMERS TENDENCY IN PURCHASING GOODS FROM VENDING MACHINE IN THE BANGKOK METROPOLITAN AREA	DUSANEE JANGPONG; ดุษณี แจ้งพงษ์; Atchareeya Saknarong; อัจฉรียา ศักดิ์นรงค์; Srinakharinwirot University. Faculty of Business Administration for Society
14	THE EFFECTS OF ORGANIZATION COMUNICATION AND CULTURE AFFECTINGTO THE WORKLOAD ADOPTION IN ACCOUNTING STAFFOF A RETAIL COMPANY IN THAILAND	SOPIDA PANTHAMORA; โสภิดา ปัณฑโมรา; Sedtawat Prommasit; เศรษฐวัสภุ์ พรมสิทธิ์; Srinakharinwirot University. Faculty of Business Administration for Society
14	INTENTION TO TELL THE ACCOUNTING DEPARTMENT WORKFROM ANYWHERE WORK MODEL TO BRING CLOSE PEOPLETO WORK IN LARGE RETAIL COMPANIES IN SATHORN AREA	SAOWALAK DEENOI; เสาวลักษณ์ ดีน้อย; Sedtawat Prommasit; เศรษฐวัสภุ์ พรมสิทธิ์; Srinakharinwirot University. Faculty of Business Administration for Society
14	BRAND EQUITY AND MARKETING MIX AFFECTING CONSUMER  BUYING DECISIONS ON KOHLER BRAND SANITARY WARE VIA RETAIL STORE IN THE BANGKOK METROPOLITAN AREA	RUNGWIT NATTHAYAPAN; รุ่งวิทย์ ณัฐทยาพันธุ์; Atchareeya Saknarong; อัจฉรียา ศักดิ์นรงค์; Srinakharinwirot University. Faculty of Business Administration for Society
14	COMMUNICATION OF INFLUENCERS ON SOCIAL NETWORKS AND SOCIAL MEDIA EXPOSURE BEHAVIORS RELATED TO BUYING DECISIONS ON SMARTPHONES AMONG GENERATION Z CONSUMERS IN THE BANGKOK METROPOLITAN AREA	WIROT THONGCHOOJAI; วิโรจน์ ทองชูใจ; Nattaya Praditsuwan; ณัฐยา ประดิษฐสุวรรณ; Srinakharinwirot University. Faculty of Business Administration for Society
14	BRAND EQUITY TOWARDS CONSUMER PURCHASING DECISION OF SAMSONITE LUGGAGE IN THE BANGKOK METROPOLITAN AREA	PORNPAILIN SIENGLUMLERT; พรไพลิน เสียงล้ำเลิศ; Atchareeya Saknarong; อัจฉรียา ศักดิ์นรงค์; Srinakharinwirot University. Faculty of Business Administration for Society
14	MARKETING MIX AND MOTIVATION INFLUENCING DECISION-MAKING AMONG MEMBERS OF GENERATION Y IN CHOOSING A FITNESS CENTER IN THE BANGKOK METROPOLITAN AREA	ARIYA AMORNKHAJORNDECH; อาริยา อมรขจรเดช; Nattaya Praditsuwan; ณัฐยา ประดิษฐสุวรรณ; Srinakharinwirot University. Faculty of Business Administration for Society
14	INFLUENCES OF JOB STRESS AND WORK-FAMILY CONFLICT TOWARDORGANIZATIONAL MISBEHAVIORS OF PRIVATE COMPANY EMPLOYEESIN BANGKOK'S NEW CENTRAL BUSINESS DISTRICT	JIRAPORN KONGSOMBATSIRI; จิระพร กองสมบัติศิริ; Tanapoom Ativetin; ธนภูมิ อติเวทิน; Srinakharinwirot University. Faculty of Business Administration for Society
14	FACTOR ANALYSIS FOR ONLINE MARKETING MIXOF PLUS SIZE WOMAN CLOTHES IN THAILAND	ATTITA NOISAKUL; อทิตา น้อยสกุล; Sedtawat Prommasit; เศรษฐวัสภุ์ พรมสิทธิ์; Srinakharinwirot University. Faculty of Business Administration for Society
14	THE FACTORS RELATED TO USAGE BEHAVIOR OF PLANET SCB CARD FOR WORKING-AGE CUSTOMERS IN BANGKOK METROPOLITAN	ANUNYA MEKVIGOON; อนัญญา เมฆไวกูณฐ์; Natinee Thanajaro; ณัฐินี ฐานะจาโร; Srinakharinwirot University. Faculty of Business Administration for Society
14	FACTORS AFFECTING PURCHASING BEHAVIORS AND LOYALTYOF MUJI SHOP' CONSUMERS IN THAILAND	PARANEE YAMAQUPTA; ภารณี ยมะคุปต์; Kanyakit Keeratiangkoon; กัลยกิตติ์ กีรติอังกูร; Srinakharinwirot University. Faculty of Business Administration for Society
14	FACTORS INFLUENCING OVERSEAS TRAVEL INSURANCE PURCHASING BEHAVIOR TRENDS AMONG WORKING-AGE PEOPLE IN THE BANGKOK METROPOLITAN AREA	SOMRUTHAI LIKHITKITWOERAKUL; สมฤทัย ลิขิตกิจวรกุล; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
14	WORD OF MOUTH AND PRODUCT FACTOR INFLUENCINGCONSUMERS’ BUYING DECISION ON CALCIUM SUPPLEMENTARY PRODUCTIN BANGKOK METROPOLITAN AREA	NICHAPA JONGPRAKAITONG; ณิชาภา จงประกายทอง; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
14	THE FDI DETERMINANTS OF THE THAI COMPANY IN THE REPUBLIC OF THE UNION OF MYANMAR	THANARAT BHOLLAARJ; ธนะรัชต์ พลอาจ; Thitinan Chankoson; ธิตินันธุ์ ชาญโกศล; Srinakharinwirot University. Faculty of Business Administration for Society
14	AIDA MODEL RESPONSE PROCESS  AFFECTING POST-PURCHASE BEHAVIOR ON JAPANESE FOOD AT KOUEN SUSHI BAR IN THE BANGKOK METROPOLITAN AREA	WARUNADA SIRAHANSAKUL; วฤณดา สิรหาญสกุล; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
14	BUYING DECISIONS FOR INDUSTRIAL MOTORS USING THE CONJOINT ANALYSIS TECHNIQUE	NIYAWADEE PHAKAM; นิยาวดี ผาคำ; Intaka Piriyakul; อินทกะ พิริยะกุล; Srinakharinwirot University. Faculty of Business Administration for Society
14	A FACTOR ANALYSIS OF ECOTOURISM MANAGEMENT IN NAKORNNAYOK PROVINCE FOR THAI GENERATION Y TOURISM	NATTAPORN BAROMKUNAKORN; ณัฐพร บรมคุณากร; Thitinan Chankoson; ธิตินันธุ์ ชาญโกศล; Srinakharinwirot University. Faculty of Business Administration for Society
14	FACTORS INFLUENCING THE DECISION TO PURCHASE PERSONAL CARSOF GENERATION Y CONSUMER IN BANGKOK	PURIWAT VUTIDHAMMAKHUN; ภูริวัฒ วุฒิธรรมคุณ; Nattaya Praditsuwan; ณัฐยา ประดิษฐสุวรรณ; Srinakharinwirot University. Faculty of Business Administration for Society