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Showing results 1 to 16 of 16
Issue DateTitleAuthor(s)
15BRAND EQUITY AND MARKETING MIX AFFECTING CONSUMER BEHAVIOR TREND ON WATSONS HOUSEBRAND IN BANGKOK METROPOLITAN AREACHUTIMA PREECHATHAMRAT; ชุติมา ปรีชาธรรมรัช; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
30BRAND EQUITY PERCEPTION AND INTEGRATED MARKETING COMMUNICATION INFLUENCING TO BUYING DECISION OF HIRUSCAR PRODUCT OF CONSUMERS IN BANGKOK METROPOLITAN AREAUNYANEE LIMSUWAN; อัญญาณี ลิ้มสุวรรณ; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
18BRAND EQUITY PERCEPTION, SATISFACTION TOWARD SERVICE MARKETING MIX  AFFECTING CUSTOMER LOYALTY FOR USING KERRY EXPRESS  IN THE BANGKOK METROPOLITAN AREAMESA RADCHAROEN; เมษา ราษฎร์เจริญ; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
20DECISION MAKING AMONG CONSUMERS REGARDING NETFLIX SERVICE USAGE IN BANGKOK METROPOLITAN AREAKAMAITORN RIEWPUNGUL; กมัยธร ริ้วพันกุล; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
18DIGITAL INTEGRATED MARKETING COMMUNICATION INFLUENCING THE PURCHASING DECISIONS OF NISSAN ECO CARS OF CONSUMERS IN THE BANGKOK METROPOLITAN AREASIRIWAN WONGAPAI; ศิริวรรณ วงศ์อภัย; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
2019FACTORS AFFECTING CONSUMER BUYING BEHAVIOR TRENDS FOR ADIDAS SHOES IN THE BANGKOK METROPOLITAN AREASUPAKRITTANAT YIMYAM; สุปกฤษศ์ฐณัฐ ยิ้มแย้ม; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
18FACTORS INFLUENCING DECISION-MAKING ON BOOKING ACCOMMODATIONS VIA AIRBNB AMONG EMPLOYEES WORKING IN THE BANGKOK METROPOLITAN AREAWISANU IMKUMNERD; วิษณุ อิ่มกำเหนิด; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
15FACTORS INFLUENCING INVESTMENT DECISIONS ON LONG TERM EQUITY FUNDS AMONG WORKING-AGE PEOPLE IN THE BANGKOK METROPOLITAN AREA SIRISOPA THUNGKUMKAEW; ศิริโสภา ถุงคำแก้ว; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
19FACTORS INFLUENCING INVESTMENT DECISION MAKING FOR RETIREMENT MUTUAL FUNDS AMONG WORKING-AGE PEOPLE IN THE BANGKOK METROPOLITAN AREANATHAPORN PATTARAKATWIT; ณัฐพร ภัทรเกษวิทย์; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
18FACTORS INFLUENCING WORKING AGE PERSONSOF BUYING DECISION ON PRODUCT FOR TAX INCOME DEDUCTIONIN BANGKOK METROPOLITAN AREABHANUPAN THONGMA; ภาณุพันธ์ ทองมา; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
19FACTORS AFFECTING EMPLOYEE'S RETENTION CASE STUDY :THE CONCRETE PRODUCTS AND AGGREGATE CO.,LTD. IN BANGKOK 2SARARAT TUBSOOK; ศรารัตน์ ทับสุข; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
19MARKETING MIX 4Es AND MOTIVATION AFFECTING THE DECISIONS OF THAI TOURISTS ON TRAVELING IN THE BANGKOK METROPOLITAN AREAINTOUCH OEUSOONTHORNWATTANA; อินทัช เอื้อสุนทรวัฒนา; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
19MARKETING MIXS AND SERVICE QUALITY TOWARD CONSUMER BEHAVIOR TREND IN TESCO LOTUS IN BANGKOK METROPOLITAN AREATHANCHANOK KRISAMUT; ธันย์ชนก ไกรสมุทร; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
18MODERN MARKETING MIX AND TECHNOLOGY ACCEPTANCE AFFECTING PURCHASE DECISION MAKING ON FIBER CEMENT ARTIFICIAL WOOD VIA ONLINE APPLICATIONS  VARUNEE NGOWSAKUL; วารุณีย์ โง้วสกุล; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
18PRODUCT FACTORS AND BRAND EQUITY AFFECTING CONSUMER TENDENCY OF BUYING BEHAVIOR ON BIOTHERM FACAIL SKIN CARE  IN THE BANGKOK METROPOLITAN AREAWIPAWEE KANGARVUT; วิภาวี คลังอาวุธ; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
15TECHNOLOGY PERCEPTION AFFECTING SERVICE INTENTION CONSUMER'S USAGE VIA QR CODE IN BANGKOK METROPOLITAN AREADUANGPORN RATSINTHORN; ดวงพร รัดสินทร; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society