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Issue Date	Title	Author(s)
18	FACTORS INFLUENCING WORKING AGE PERSONSOF BUYING DECISION ON PRODUCT FOR TAX INCOME DEDUCTIONIN BANGKOK METROPOLITAN AREA	BHANUPAN THONGMA; ภาณุพันธ์ ทองมา; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
18	LIFESTYLE AND SERVICE QUALITY AFFECTING THE BRAND LOYALTY OF CUSTOMERS OF TRAIN NIGHT MARKET RATCHADA	TASAWAN TANCHAROEN; ทสวรรณ ตันเจริญ; Varintra Sirisuthikul; วรินทรา ศิริสุทธิกุล; Srinakharinwirot University. Faculty of Business Administration for Society
18	SOCIAL NETWORK USAGE BEHAVIOR AND PRESENTATION STYLE OF TOURIST INFORMATION ON DECISIONS TO TRAVEL IN THAILAND BY FOLLOWING UNSEEN TOUR THAILAND FAN PAGE	KANCHALITA TANCHAROEN; กัญชลิตา ตันเจริญ; Varintra Sirisuthikul; วรินทรา ศิริสุทธิกุล; Srinakharinwirot University. Faculty of Business Administration for Society
18	FACTORS INFLUENCING DECISION-MAKING ON BOOKING ACCOMMODATIONS VIA AIRBNB AMONG EMPLOYEES WORKING IN THE BANGKOK METROPOLITAN AREA	WISANU IMKUMNERD; วิษณุ อิ่มกำเหนิด; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
30	BRAND EQUITY PERCEPTION AND INTEGRATED MARKETING COMMUNICATION INFLUENCING TO BUYING DECISION OF HIRUSCAR PRODUCT OF CONSUMERS IN BANGKOK METROPOLITAN AREA	UNYANEE LIMSUWAN; อัญญาณี ลิ้มสุวรรณ; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
18	DIGITAL INTEGRATED MARKETING COMMUNICATION INFLUENCING THE PURCHASING DECISIONS OF NISSAN ECO CARS OF CONSUMERS IN THE BANGKOK METROPOLITAN AREA	SIRIWAN WONGAPAI; ศิริวรรณ วงศ์อภัย; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
18	RELATIONSHIP BETWEEN DRINKING NON-ALCOHOLIC BEER AND THE LIFESTYLE AND BEHAVIOR OF CUSTOMERS IN THE BANGKOK METROPOLITAN AREA	THANYARAK SAENGWATOE; ธัญญารักษ์ แสงวาโท; Sedtawat Prommasit; เศรษฐวัสภุ์ พรมสิทธิ์; Srinakharinwirot University. Faculty of Business Administration for Society
18	MARKETING MIX IN CONSUMER PERSPECTIVE AND SATISFACTION TOWARDS QUALITY OF SERVICE RELATED TO MINISO BRAND EQUITY OF CONSUMERS IN BANGKOK METROPOLITAN AREA	NUCHRAWIN PHUMIRAT; นุชระวินท์ ภูมิรัตน; Varintra Sirisuthikul; วรินทรา ศิริสุทธิกุล; Srinakharinwirot University. Faculty of Business Administration for Society
18	MARKETING COMMUNICATIONS, ATTITUDES, AND FUNDRAISING MODEL AFFECTING FUNDING INTENTIONS FOR STARTUP BUSINESSES BY THE CROWDFUNDING OF FUNDED PEOPLE IN THE BANGKOK METROPOLITAN AREA	KHAMPON PINIJKITYANGKUN; กำพล พินิจกิตยางกูร; Yanapol Sangsunt; ญาณพล แสงสันต์; Srinakharinwirot University. Faculty of Business Administration for Society
18	APPLICATION OF CONJOINT ANALYSIS FOR ANALYZING THE INDUSTRIAL MATERIAL TESTING MACHINE MARKET	RAWIWAN PUNOI; รวิวรรณ ภู่น้อย; Intaka Piriyakul; อินทกะ พิริยะกุล; Srinakharinwirot University. Faculty of Business Administration for Society
18	5A MARKETING STRATEGY AND SERVICE QUALITY PERCEPTION OF FOOD DELIVERY SERVICES THROUGH MOBILE APPLICATION FOR CONSUMER IN BANGKOK AREA.	KIRANA HIRUNTHANAKORN; กิรณา หิรัญธนากร; Tanapoom Ativetin; ธนภูมิ อติเวทิน; Srinakharinwirot University. Faculty of Business Administration for Society
18	CONJOINT ANALYSIS FOR PLASTIC SURGERY SERVICE DEVELOPMENT	YAOWALUK KUMNERDKAN; เยาวลักษณ์ กำเนิดกาญจน์; Intaka Piriyakul; อินทกะ พิริยะกุล; Srinakharinwirot University. Faculty of Business Administration for Society
30	A MODEL OF TOURIST MANAGEMENT TOWARD THE PAYING RESPECT TO BUDDHA IMAGES AND ASKING FOR BLESSINGS OF CHINESE TOURISTS INTO FOREIGN INDIVIDUAL TOURISM ON THE DRAGON ROAD	THANIPA PANUSUWAN; ฐานิภา ภาณุสุวรรณ; Thitinan Chankoson; ธิตินันธุ์ ชาญโกศล; Srinakharinwirot University. Faculty of Business Administration for Society
18	FACTORS ASSOCIATED WITH BEHAVIORAL TREND OF USING MOBILE PHONE SHOP APPLICATION SERVICES, KASIKORN BANK COMPANY LIMITED (K PLUS SHOP) IN BANGKOK METROPOLIS.	LAORKAN SRISAI; ละออคันธ์ ศรีใส; Varintra Sirisuthikul; วรินทรา ศิริสุทธิกุล; Srinakharinwirot University. Faculty of Business Administration for Society
18	SELECTING  THE  KEY  FEATURES  OF  MOBILE  BANKINGFOR  SMALL  AND  MEDIUM  BANKS	MAYUREE CHITCHAROENRUNGROJN; มยุรี จิตเจริญรุ่งโรจน์; Intaka Piriyakul; อินทกะ พิริยะกุล; Srinakharinwirot University. Faculty of Business Administration for Society
18	ELECTRONIC WORD OF MOUTH, MARKETING MIX ON CUSTOMER PERSPECTIVE AND BRAND EQUITY TOWARD  PROPERTY PERFECT PCL. MIDDLE CLASS CONDOMINIUM PURCHASING DECISIONIN BANGKOK METROPOLIS	PHAPHATSORN CHAMSAKSIT; พภัสสรณ์ แช่มศักดิ์สิทธิ์; Warinrampai Rungruangjit; วรินรำไพ รุ่งเรืองจิตต์; Srinakharinwirot University. Faculty of Business Administration for Society
18	INFLUENCES OF ORGANIZATIONAL CULTURE, ORGANIZATIONAL COMMITMENT AND HAPPINESS AT WORK TOWARD WORK EFFICIENCY AMONG PRIVATE COMPANY EMPLOYEES IN THE BANGKOK METROPOLITAN AREA	SIRIKHWAN HONGSUVARNAKUL; สิริขวัญ หงษ์สุวรรณกุล; Tanapoom Ativetin; ธนภูมิ อติเวทิน; Srinakharinwirot University. Faculty of Business Administration for Society
18	KEY SUCCESS FACTORS IN EMPLOYEE'S PERFORMANCEOF SOFTWARE PRODUCTION COMPANY	WIPAWAN JUNTALERT; วิภาวัลย์ จันทะเลิศ; Sedtawat Prommasit; เศรษฐวัสภุ์ พรมสิทธิ์; Srinakharinwirot University. Faculty of Business Administration for Society
18	FACTORS AFFECTING PERCEPTION OF THE VALUE OF RABIKA COFFEE BRANDOF CONSUMERS IN BANGKOK	SUNISA FUENGFUNAWAKIT; สุนิศา เฟื่องฟูนวกิจ; Sedtawat Prommasit; เศรษฐวัสภุ์ พรมสิทธิ์; Srinakharinwirot University. Faculty of Business Administration for Society
18	SERVICE MARKETING MIX FACTORS RELATING TO ONLINE FOOD ORDERING BEHAVIORS VIA FOODPANDA OF CUSTOMERS IN BANGKOK AREA	VIRIYA JUNTONG; วิริยา จันทร์ทอง; Paiboon Archarungroj; ไพบูลย์ อาชารุ่งโรจน์; Srinakharinwirot University. Faculty of Business Administration for Society