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Issue DateTitleAuthor(s)
17JOB PERFORMANCE MOTIVATION ORGANIZATIONAL CULTURE AND SATISFACTION AFFECTING ORGANIZATIONAL LOYALTY OF GENERATION Y OPERATIONAL EMPLOYEES FOR LIMITED PUBLIC COMPANY IN THE BANGKOK METROPOLITAN AREARATCHANEE JUNKAEW; รัชนี จันทร์แก้ว; Warinrampai Rungruangjit; วรินรำไพ รุ่งเรืองจิตต์; Srinakharinwirot University. Faculty of Business Administration for Society
17FACTORS RELATED TO SERVICE USAGE DECISIONS ON MOBILE BANKING APPLICATIONS OF THE TOP FIVE BANKS FOR THE BABY BOOMER GENERATIONKARN KULVITNARAKORN; กาญจน์ กุลวิทย์นรากรณ์; Thitinan Chankoson; ธิตินันธุ์ ชาญโกศล; Srinakharinwirot University. Faculty of Business Administration for Society
17FACTORS INFLUENCING INTENTIONS TO USE KRUNGTHAI PROMPTPAY (KTB   PROMPTPAY) AMONG SEVICED USER IN THAILANDWILAWAN PUNNAMWONG; วิลาวัณย์ ปั๋นนามวงค์; INTAKA PIRIYAKUL; อินทกะ พิริยะกุล; Srinakharinwirot University. Faculty of Business Administration for Society
17THE FACTORS RELATING TO REGISTRATION DECISIONS FOR CREDIT CARD AMONG BABY BOOMER CONSUMERS IN THE BANGKOK METROPOLITAN AREANUTTHIRA BOONPAYON; ณัฏร์ธิรา บุญพยนต์; Kulachet Mongkol; กุลเชษฐ์ มงคล; Srinakharinwirot University. Faculty of Business Administration for Society
21FACTORS EFFECTING OF CUSTOMER USAGE BEHAVIOR OF KERRY EXPRESS IN BANGKOK AND METROPOLITAN REGION AREAKATANCHALEE TANKAMRAT; กตัญชลี ตันแขมรัตน์; PAIBOON ARCHARUNKROJ; ไพบูลย์ อาชารุ่งโรจน์; Srinakharinwirot University. Faculty of Social Sciences
17RELATIONSHIP BETWEEN THE TRANSFORMATIONAL LEADERSHIP AND ORGANIZATION CLIMATE AMONG INNOVATIVE SALES WORK BEHAVIOR OF EMPLOYEES IN FINANACIAL INSTITUTIONS PROVIDING AUTO LOANS IN THE BANGKOK METROPOLITAN AREARUTSARUN YIPPRUCKTONG; รัฐศรัณย์ หยิบพฤกษ์ทอง; SEDTAWAT PROMMASIT; เศรษฐวัสภุ์ พรมสิทธิ์; Srinakharinwirot University. Faculty of Business Administration for Society
17EXPECTATION PERCEPTION AND DEVELOPMENT GUIDELINES ON SERVICE QUALITY OF ACADEMIC PROMOTION AND REGISTRATION OFFICE OF SUAN DUSIT UNIVERSITY STUDENTSJEERAWAN BOONPITAK; จีรวรรณ บุญพิทักษ์; Karnrawee Anuntaakarakul; กาญณ์ระวี อนันตอัครกุล; Srinakharinwirot University. Faculty of Business Administration for Society
21MARKETING MIX FACTORS RELATED TO CONSUMER PURCHASING BEHAVIOR OF LUXURY CAT PRODUCTS IN THE BANGKOK METROPOLITAN AREA.BUSSARAPORN RUANG-UTTAMANUN; บุษราภรณ์ เรืองอุตมานันท์; Thitinan Chankoson; ธิตินันธุ์ ชาญโกศล; Srinakharinwirot University. Faculty of Social Sciences
19PRODUCT FACTORS AND BRAND VALUES INFLUENCING THE SERVICE USAGE BEHAVIORS OF GENERATION Y CONSUMERS AT THE AFTER YOU CAFE IN THE BANGKOK METROPOLITAN AREA WIJITTRA TOTRONGNISAN; วิจิตรา ต่อตรงนิสาร; Atchareeya Saknarong; อัจฉรียา ศักดิ์นรงค์; Srinakharinwirot University. Faculty of Business Administration for Society
17FACTORS INFLUENCING INVESTMENT BEHAVIOR OF MUSLIMS IN THE BANGKOK METROPOLITAN AREAPARANCHAI CHULTHIRA; ปรัญชัย จุลธีระ; Supinya Yansomboon; ศุภิณญา ญาณสมบูรณ์; Srinakharinwirot University. Faculty of Business Administration for Society