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Browsing by Subject Purchasing decision
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Showing results 1 to 3 of 3
Issue Date
Title
Author(s)
19
BRAND EQUITY, PERCEPTION FACTORS, INFLUENCERS ON SOCIAL MEDIA INFLUENCING PURCHASING DECISION AND THE BRAND LOYALTY OF PHUKET TOURISTS.
PHONPHEN SRATHONGKLAT
;
พรเพ็ญ สระทองกลัด
;
Wasan Sakulkijkarn
;
วสันต์ สกุลกิจกาญจน์
;
Srinakharinwirot University
;
Wasan Sakulkijkarn
;
วสันต์ สกุลกิจกาญจน์
;
wasan@swu.ac.th
;
wasan@swu.ac.th
19
FACTORS INFLUENCING THE PURCHASING DECISION OF COLD DISH JAPANESE FOODS AT THE CONVENIENCE STORES OF WORKING AGE CONSUMERSIN BANGKOK AND PERIMETER
PIPAK JAROONLAKKANA
;
พิภักดิ์ จรูญลักษณ์คนา
;
Nattapat Manirochana
;
ณัฏฐพัชร มณีโรจน์
;
Srinakharinwirot University
;
Nattapat Manirochana
;
ณัฏฐพัชร มณีโรจน์
;
nattapatm@swu.ac.th
;
nattapatm@swu.ac.th
18
MARKETING MIX AND MOTIVATION TOWARDS PURCHASING DECISIONS ON SULWHASOO FACIAL SKIN PRODUCTS IN THE BANGKOK METROPOLITAN AREA
URAVASI WATTANAVARANGKUL
;
อุรวศี วัฒนวรางกูร
;
Kulachet Mongkol
;
กุลเชษฐ์ มงคล
;
Srinakharinwirot University. Faculty of Business Administration for Society