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Issue DateTitleAuthor(s)
20SATISFACTION ON SERVICE MARKETING MIX TOWARDS IKEA'S CUSTOMER BRAND LOYALTY IN BANGKOK AND SUBURBANING AREAJUTHAMAT CHANGJAIKLA; จุฑามาศ ช้างใจกล้า; Atchareeya Saknarong; อัจฉรียา ศักดิ์นรงค์; Srinakharinwirot University. Faculty of Business Administration for Society
15STUDY OF THE RELATIONSHIP BETWEEN TECHNOLOGY ACCEPTANCE, RISK PERCEPTION AND DECISIONS TO USE QR CODE PAYMENTS THROUGH SMART PHONES AMONG CONSUMERS IN SAMUT PRAKAN PROVINCEKANTA SANGSAK; กันตา แสงศักดิ์; Kulachet Mongkol; กุลเชษฐ์ มงคล; Srinakharinwirot University. Faculty of Business Administration for Society
20FACTORS AFFECTING ORGANIZATIONAL ENGAGEMENT OF EMPLOYEES AT THE SUMMIT LAEMCHABANG AUTO BODY WORKANURADEE RHUTHAITUM; อนุรดี ฤทัยธรรม; Rasita Sangboonnak; รสิตา สังข์บุญนาค; Srinakharinwirot University. Faculty of Business Administration for Society
20FACTORS AFFECT TO SALESPERSON PERFORMANCE OF MEDICAL REPRESENTATIVE IN THAILANDLEELINTORN WANICHAPUN; ลีลินทร์ธร วนิชพันธุ์; Karnrawee Anuntaakarakul; กาญณ์ระวี อนันตอัครกุล; Srinakharinwirot University. Faculty of Business Administration for Society
20FACTORS AFFECTING ACCOMMODATION SERVICE USAGE BEHAVIOR  OF THAI TOURISTS IN MUEANG DISTRICT, KANCHANABURI PROVINCECHUTIMON WONGPANYA; ชุติมณฑน์ วงษ์ปัญญา; Tanapoom Ativetin; ธนภูมิ อติเวทิน; Srinakharinwirot University. Faculty of Business Administration for Society
20EXPECTATIONS AND PERCEPTIONS OF SERVICE USERS TOWARD SERVICE QUALITY AND SERVICE USAGE BEHAVIOR OF MOTORCYCLE TAXI USERS IN THE BANGKOK METROPOLITAN AREAWATCHARAPON TIPSUWANPORN; วัชรพล ทิพย์สุวรรณพร; Supinya Yansomboon; ศุภิณญา ญาณสมบูรณ์; Srinakharinwirot University. Faculty of Business Administration for Society
20MOTIVATION AFFECTING THE PERFORMANCE EFFICIENCY OF PRACTITIONER LEVELS IN SRINAKHARINWIROT UNIVERSITY PRASANMIT IN BANGKOKKORNKANOK PORNPRADIT; กรกนก พรประดิษฐ์; Rasita Sangboonnak; รสิตา สังข์บุญนาค; Srinakharinwirot University. Faculty of Business Administration for Society
20FACTORS INFLUENCING ATTITUDES AND TRENDS AMONG UNDERGRADUATE STUDENTS STUDYING AT LARGE PRIVATE UNIVERSITIES IN THE BANGKOK METROPOLITAN AREA ITSARAPORN KHWANJAI; อิศราภรณ์ ขวัญใจ; Tanapoom Ativetin; ธนภูมิ อติเวทิน; Srinakharinwirot University. Faculty of Business Administration for Society
20MARKETING MIX ON THE PERSPECTIVE OF CUSTOMER RELATED THE PURCHASING INTENTION OF WORKING-AGE EMPLOYEES VIA ELECTRONIC COMMERCE WEBSITES FOR CONSUMER PRODUCTS IN THE BANGKOK METROPOLITANPATHUMPORN CHINNAWONG; ปทุมพร ชินวงค์; Nak Gulid; ณักษ์ กุลิสร์; Srinakharinwirot University. Faculty of Business Administration for Society
15BRAND EQUITY AND MARKETING MIX AFFECTING CONSUMER BEHAVIOR TREND ON WATSONS HOUSEBRAND IN BANGKOK METROPOLITAN AREACHUTIMA PREECHATHAMRAT; ชุติมา ปรีชาธรรมรัช; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society

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