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Issue DateTitleAuthor(s)
30PRODUCT COMPONENTS AND INTEGRATED MARKETING COMMUNICATIONS THAT INFLUENCING PURCHASE DECISION TOWARD TUTORIAL COURSES OF HIGH SCHOOL STUDENTS IN BANGKOK METROPOLITAN REGIONPORPRATHAI JATAKAVON; พอพระทัย จาตกะวร; Nattaya Praditsuwan; ณัฐยา ประดิษฐสุวรรณ; Srinakharinwirot University. Faculty of Business Administration for Society
18ELECTRONIC WORD OF MOUTH, MARKETING MIX ON CUSTOMER PERSPECTIVE AND BRAND EQUITY TOWARD  PROPERTY PERFECT PCL. MIDDLE CLASS CONDOMINIUM PURCHASING DECISIONIN BANGKOK METROPOLISPHAPHATSORN CHAMSAKSIT; พภัสสรณ์ แช่มศักดิ์สิทธิ์; Warinrampai Rungruangjit; วรินรำไพ รุ่งเรืองจิตต์; Srinakharinwirot University. Faculty of Business Administration for Society
18MOTIVATION AND PERCEIVED RISK RELATING TO BUYING BEHAVIOR ON SECOND HAND CLOTHES OF WOMEN ON ONLINE IN BANGKOK METROPOLISPORNPEN NGAMWAT; พรเพ็ญ งามวัฒน์; Sedtawat Prommasit; เศรษฐวัสภุ์ พรมสิทธิ์; Srinakharinwirot University. Faculty of Business Administration for Society
18SERVICE MARKETING MIX FACTORS RELATING TO ONLINE FOOD ORDERING BEHAVIORS VIA FOODPANDA OF CUSTOMERS IN BANGKOK AREA VIRIYA JUNTONG; วิริยา จันทร์ทอง; Paiboon Archarungroj; ไพบูลย์ อาชารุ่งโรจน์; Srinakharinwirot University. Faculty of Business Administration for Society
18BRAND EQUITY PERCEPTION, SATISFACTION TOWARD SERVICE MARKETING MIX  AFFECTING CUSTOMER LOYALTY FOR USING KERRY EXPRESS  IN THE BANGKOK METROPOLITAN AREAMESA RADCHAROEN; เมษา ราษฎร์เจริญ; Supada Sirikutta; สุพาดา สิริกุตตา; Srinakharinwirot University. Faculty of Business Administration for Society
18INFLUENCE OF THE LIFESTYLES OF WORKING PEOPLE AND PURCHASING BEHAVIOR OF BOTTLED MINERAL WATER IN THE BANGKOK METROPOLITAN AREAKITJA UNJIT; กิจจา อุ่นจิตต์; Sedtawat Prommasit; เศรษฐวัสภุ์ พรมสิทธิ์; Srinakharinwirot University. Faculty of Business Administration for Society
30RESEARCH AND DEVELOPMENT OF A PROTOTYPE APPLICATION BUSINESS EMPLOYMENT FOR ELDERLY PEOPLE IN BANGKOK.YANISA NUTTALUK; ญาณิศา นุตลักษณ์; Saowaluck Phanthaboot; เสาวลักษณ์ พันธบุตร; Srinakharinwirot University. College of Social Communication Innovation
18CONJOINT ANALYSIS FOR PLASTIC SURGERY SERVICE DEVELOPMENTYAOWALUK KUMNERDKAN; เยาวลักษณ์ กำเนิดกาญจน์; Intaka Piriyakul; อินทกะ พิริยะกุล; Srinakharinwirot University. Faculty of Business Administration for Society
30A MODEL OF TOURIST MANAGEMENT TOWARD THE PAYING RESPECT TO BUDDHA IMAGES AND ASKING FOR BLESSINGS OF CHINESE TOURISTS INTO FOREIGN INDIVIDUAL TOURISM ON THE DRAGON ROADTHANIPA PANUSUWAN; ฐานิภา ภาณุสุวรรณ; Thitinan Chankoson; ธิตินันธุ์ ชาญโกศล; Srinakharinwirot University. Faculty of Business Administration for Society
18SELECTING  THE  KEY  FEATURES  OF  MOBILE  BANKINGFOR  SMALL  AND  MEDIUM  BANKSMAYUREE CHITCHAROENRUNGROJN; มยุรี จิตเจริญรุ่งโรจน์; Intaka Piriyakul; อินทกะ พิริยะกุล; Srinakharinwirot University. Faculty of Business Administration for Society

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