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Issue DateTitleAuthor(s)
18MARKETING MIX AND MOTIVATION TOWARDS PURCHASING DECISIONS ON SULWHASOO FACIAL SKIN PRODUCTS IN THE BANGKOK METROPOLITAN AREAURAVASI WATTANAVARANGKUL; อุรวศี วัฒนวรางกูร; Kulachet Mongkol; กุลเชษฐ์ มงคล; Srinakharinwirot University. Faculty of Business Administration for Society
18INTEGRATED MARKETING COMMUNICATION AND MOTIVATION AFFECTING PURCHASING DECISIONS ON TV HOME SHOPPINGPORNPAT RUEGSAKUNSATAPORN; พรพัฒน์ ฤกษ์สกุลสถาพร; Rasita Sangboonnak; รสิตา สังข์บุญนาค; Srinakharinwirot University. Faculty of Business Administration for Society
27MOTIVATION AND ATTITUDE TOWARD CONSUMERS’ PURCHASING DECISIONOF PENSION LIFE INSURANCE, MUANG THAI LIFE ASSURANCE PCL.IN THE BANGKOK METROPOLITAN AREA.NUTTHAPOL SIRIKACHORNKIJ; ณัฐพล ศิริขจรกิจ; Atchareeya Saknarong; อัจฉรียา ศักดิ์นรงค์; Srinakharinwirot University; Atchareeya Saknarong; อัจฉรียา ศักดิ์นรงค์; atchareeyas@swu.ac.th; atchareeyas@swu.ac.th

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