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16ELECTRONIC WORD OF MOUTH, PERCEPTION OF PRODUCT ATTRIBUTES AND CUSTOMERS’ PURCHASE INTENTION OF SAMSUNG FOLDABLE SMARTPHONERATTANAPORN YODTHONG; รัตนาภรณ์ ยอดทอง; Supinya Yansomboon; ศุภิณญา ญาณสมบูรณ์; Srinakharinwirot University; Supinya Yansomboon; ศุภิณญา ญาณสมบูรณ์; supinyad@swu.ac.th; supinyad@swu.ac.th
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