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18ELECTRONIC WORD OF MOUTH, MARKETING MIX ON CUSTOMER PERSPECTIVE AND BRAND EQUITY TOWARD  PROPERTY PERFECT PCL. MIDDLE CLASS CONDOMINIUM PURCHASING DECISIONIN BANGKOK METROPOLISPHAPHATSORN CHAMSAKSIT; พภัสสรณ์ แช่มศักดิ์สิทธิ์; Warinrampai Rungruangjit; วรินรำไพ รุ่งเรืองจิตต์; Srinakharinwirot University. Faculty of Business Administration for Society
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